Sign up for Claude or you’re already falling behind.
I’m serious.
Agentic AI Is Nothing Like You Think
It isn’t a repeating algorithm.
It isn’t a hallucinating chatbot.
It isn’t a gimmick.
It’s your new assistant.
What I Built in 4 Hours Today
I just spent one working session with Claude building:
- A complete onboarding system for a new service offering
- Security and compliance documentation (444 lines)
- 10 LinkedIn posts with full strategy
- Sales materials with pricing tiers and objection handling
- Sample workflows for a bookkeeper (500+ lines)
- A blog post about two brothers accidentally starting a real company
That’s not “AI wrote my essay.”
That’s a working session with a colleague who happens to have infinite patience and perfect memory within our conversation.
The Gap Is Going to Get Ugly
The difference between people using this and people ignoring it is going to widen fast.
Not because AI replaces you.
Because someone using AI will outwork you 10:1.
Same hours. Ten times the output.
While you’re formatting a report, they’ve formatted it, analyzed it, drafted three versions, and moved on to the next thing.
While you’re writing one proposal, they’ve written the proposal, the follow-up sequence, the onboarding docs, and the FAQ.
This isn’t hypothetical. This is what I did today.
The Investment
Claude Pro: $20/month.
That’s it. That’s the barrier to entry.
You don’t need a course. You don’t need a consultant (though I am one). You don’t need to understand how it works under the hood.
You need to sign up and start asking it for help.
How to Start
- Go to claude.ai
- Create an account
- Subscribe to Pro ($20/month)
- Ask it to help you with something real — not a test, something you actually need done
- Watch what happens
The learning curve is “talk to it like a smart colleague.”
That’s the whole trick.
Or Wait
Or wait until your competitor figures this out first.
Wait until the person you’re bidding against submits a proposal that’s twice as polished in half the time.
Wait until the job candidate who uses AI daily is more productive in their first week than your current team is in a month.
I’m not saying this to scare you. I’m saying it because I spent four years in a fog and just woke up to what’s possible.
The tools exist. They’re cheap. They’re accessible.
The only question is whether you start now or start later.
Start now.
Matt Stoltz is the founder of Flower Insider Technologies. He helps small businesses and nonprofits figure out AI without the hype. If you want help getting started, contact him here. If you want to DIY, he respects that — and he’ll keep posting free guides.